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New, Voluntary Wind Power Option Now Available

TULSA, Okla., March 4, 2011 – Public Service Company of Oklahoma (PSO), a subsidiary of American Electric Power (NYSE: AEP), today announced it is now offering WindChoice: a voluntary program through which customers can buy 100 percent Oklahoma wind power for their homes or businesses. Under the program, customers can purchase 100 kilowatt-hour (kWh) blocks at a fixed price of $1.72 per block, which is in addition to their standard energy charge.

WindChoice is available to PSO’s residential, commercial and industrial customers – including municipalities, governmental organizations, school districts and educational institutions.

“Harnessing Oklahoma’s abundant, infinitely renewable wind to generate electricity makes more sense than ever,” said Kathy Champion, PSO Energy Efficiency and Consumer Programs manager. “Wind energy conserves non-renewable natural resources for other uses, it helps to protect our natural environment and, when you purchase WindChoice, you are supporting Oklahoma’s fast-growing wind energy industry – which will play an important role in our nation’s energy future as we move toward greater energy independence, less dependence of fossil fuels, and less impact on the environment from energy production.”

 With WindChoice, customers may choose to buy just one 100 kWh block per month – or as many as they like, up to 100 percent of their average energy usage. At $1.72 per block, ten blocks of WindChoice – enough to power the average home – costs $17.20 per month, or about 60 cents per day.

 The electricity generated for PSO’s WindChoice program comes from the Minco Wind Farm, a 99-megawatt facility in western Oklahoma which began commercial operation in December, 2010.

Eligible residential customers can sign up online for WindChoice at, or by calling the PSO customer solutions center, toll- free, at 1-888-216-3523.

Commercial and industrial customers can enroll using the same methods as residential customers, or by contacting their PSO account representative.
PSO, a unit of American Electric Power (NYSE: AEP), is an electric utility company serving more than 530,000 customers in eastern and southwestern Oklahoma. With headquarters in Tulsa, PSO has 4,405 megawatts of generating capacity and provides electricity to 230 cities and towns across a service area encompassing 30,000 square miles. News releases and other information about PSO can be found on the World Wide Web at
American Electric Power is one of the largest electric utilities in the United States, delivering electricity to more than 5 million customers in 11 states. AEP ranks among the nation’s largest generators of electricity, owning nearly 38,000 megawatts of generating capacity in the U.S. AEP also owns the nation’s largest electricity transmission system, a nearly 39,000-mile network that includes more 765 kilovolt extra-high voltage transmission lines than all other U.S. transmission systems combined. AEP’s transmission system directly or indirectly serves about 10 percent of the electricity demand in the Eastern Interconnection, the interconnected transmission system that covers 38 eastern and central U.S. states and eastern Canada, and approximately 11 percent of the electricity demand in ERCOT, the transmission system that covers much of Texas. AEP’s utility units operate as AEP Ohio, AEP Texas, Appalachian Power (in Virginia and West Virginia), AEP Appalachian Power (in Tennessee), Indiana Michigan Power, Kentucky Power, Public Service Company of Oklahoma, and Southwestern Electric Power Company (in Arkansas, Louisiana and east Texas). AEP’s headquarters are in Columbus, Ohio.
Stan Whiteford
Corporate Communications
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